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When most people hear the word marketing they think of the traditional mediums – newspaper, TV, radio and direct mail. These channels focused on finding customers by pushing messages out regardless of a consumer having an expressed desire or interest to buy the product or learn more about it.

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The coronavirus has really shaken things up in the last few weeks. People are scared. This is evident by the fact that most stores are completely sold out of toilet paper and hand sanitizer, not to mention the stock market has dropped more than 25% in the last few weeks because of the widesp…

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How is the Roth IRA different from the regular IRA, and how can it change the game in retirement? Many people have heard of a Roth IRA but how is it different from the regular IRA? Let’s get into it.

April 15 is just around the corner and tax season is in full storm. Taxes aren’t many peoples’ favorite topic but they can provide an opportunity to do some good in our local community. Let’s dig into it.

Back in the day, marketing a business wasn’t so complicated – all you needed was a storefront and a sign letting people know when you were open, and you just had to spend money advertising in one place, the Yellow Pages.

Arizona Regional Economic Development Foundation (AREDF) is inviting the community to celebrate the success of the businesses located in their Innovation Center and Business Complex. The celebration will be held on March 17 from 1 to 3 p.m. in the Innovation Center located in the Haymore Pla…

Retirement can be an exciting but scary time. It is often difficult to know if you are ready to retire, but the sooner you start thinking about it, the easier it is to make adjustments if needed. Here are some of the things that you should be thinking about when making this decision.

Herald/Review: The YES Fair is going on this week, held by SSVEC; over the years, have you noticed the quality of the students’ projects improving? And if so, to what do you attribute that?

SIERRA VISTA — Some 245 high-paying Department of Defense-contracted jobs will leave the area in May when the contract on the Northrop Grumman “MQ-5B Hunter” drone — technically known as Unmanned Aircraft System, or UAS — program expires.

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The process of getting your home ready to sell can seem overwhelming. Every now and then I see a home that I really want to live in and then I take a serious look at what I would need to do to get my home ready to sell. Even though the task itself seems overwhelming, if you break the process…

The Setting Every Community Up for Retirement Enhancement Act of 2019, also known as the SECURE Act, which originally passed the House in July, was approved by the Senate on Dec.19, 2019, and signed into law on Dec. 20 by President Donald Trump.

SIERRA VISTA — In January 2019, U-Haul moved into the former Kmart building in Sierra Vista. Now when driving past the building on Coronado Drive, there are trucks and pods outside the corporate store.

Popularized by the well-renowned author David Bach, the latte factor has become a big talking point over the last few years.

It has long been said there are only two things that are certain in life: Death and taxes. Because both these topics show up on the “uncomfortable conversation topics” list, I thought they’d be a great combo.